Dan Firks
NAPERVILLE REALTOR • REAL ESTATE EXPERT • COMMUNITY GUIDE
I've been selling homes in Naperville for more than 28 years, and I've had the privilege of helping over 2,000 families buy and sell across the western suburbs. I'm Dan Firks, Founder and CEO of the Dan Firks Team at Coldwell Banker Real Estate Group, and I also run Naperville.com, this community's guide to where to Live, Play, and Dine
Whether you're thinking about relocating to Naperville, ready to sell your current home, or just starting to research the area, I'd love to help. The best way to reach me is directly: call or text me at 630.637.9009, or email Dan@Naperville.com. I return every message personally.
Who Is Dan Firks?
I'm a Listing Specialist, Luxury Home Specialist, Realtor, Broker, and the Founder and CEO of the Dan Firks Team at Coldwell Banker Real Estate Group in Naperville. My team and I serve buyers, sellers, and relocating families across DuPage, Will, Kane, and Kendall Counties — as well as luxury clients along Florida's Treasure Coast.
In my experience, the best real estate transactions happen when clients feel fully informed and genuinely supported. That's why I built Naperville.com — not as a lead magnet, but as a real community resource. Visitors can explore neighborhood guides, school information, local events, and relocation tools whether they ever call me or not. I believe in earning trust before asking for business.
My core values have guided every transaction for nearly three decades:
- Infinite Worth — every client deserves to be treated with love and respect
- Integrity — I will never compromise my ethical code
- Excellence — I invest in the best tools, technology, and research so my clients get the best outcomes
My Specialties
Residential Sales
Buyer represnetation
Seller representation and listing strategy
Relocation and corporate moves
First-time buyers through move-up sellers
New construction navigation
Market Expertise
Naperville and all western suburbs
District 203 and District 204 school boundary expertise
Comparative market analysis
Home staging and pre-sale preparation
Negotiation strategy and bidding war guidance
Luxury Real Estate
Certified Global Luxury Real Estate Agent
High-end, discreet transactions
Wine cellars, smart homes, premium finishes
International marketing via global networks
Florida Treasure Coast luxury properties
Community & Media
Owner and CEO of Naperville.com
Co-host, Living in Naperville Youtube channel
Firks 5 bi-monthly business spotlight series
2026 Naperville Neighborhood Guide author
Market updates and real estate education content
By the Numbers
Homes Sold
Total Closed Volume
Years of Experience
5-Star Zillow Reviews
Naperville Neighborhoods I Know Best
| Neighborhood | High School | Price Range (Est. 2026) | What I Tell Clients |
|---|---|---|---|
| Downtown Naperville | Naperville Central (D203) | $400K - $900K+ | Walkability and character. Trades lot size for access to the Riverwalk, Metra, and Main Street dining. |
| White Eagle | Neuqua Valley (D204) | $700K - $1.3M+ | Premier luxury golf community. My go-to for executive relocations and high-net-worth buyers. |
| Tall Grass | Metea Valley (D204) | $400K - $650K | Family lifestyle amenities. One of my most recommended neighborhoods for D204-focused buyers. |
| Stillwater | Central/North (D203) | $600K - $1M | Upscale custom builds. Values hold extremely well when priced correctly. |
| Ashbury | Waubonsie/Neuqua (D204) | $350K - $550K | Value-driven with community amenities. Always ask about street-level boundary details. |
| Brighton Ridge | Central/North (D203) | $300K - $460K | Accessible D203 entry point. Solid starter single-family options. |
| Cress Creek | Naperville North (D203) | Established | Mature tree canopy and golf course views. Buyers love the character. |
| Hobson West | District 203 | Wooded / Quiet | One of the few neighborhoods where people actually know their neighbors. |
Award & Recognition History
Chicago Magazine: 5-Star Real Esate Agent, multi-year winner since 2025
Top Agent Magazine: Cover story, August 2022 edition
Naperville Magazine: Featured expert and market commentator
Glancer Magazine: Featured local real estate authority
Persona Naperville: Influential Face of Naperville business, inaugural 2025 edition
Zillow: 5-Star Premier Agent, 240+ verified reviews
RE/MAX Hall of Fame and Lifetime Achievement Award
License ID: 475.141739 (Illinois)
Community Involvement
My Career Timeline
| Era | Organization | Role / Milestone |
|---|---|---|
| 1987-1993 | U.S. Navy (U.S.S. Vandergrift) | Culinary Specialist serving a crew of 225. Where my service-first values were formed. |
| 1993 | College of DuPage | Moved to Naperville. Studied architecture and design — gave me a strong foundation in property evaluation. |
| 1996-2016 | RE/MAX of Naperville | Licensed since 1996. Closed over $250M. Earned the RE/MAX Lifetime Achievement Award and Hall of Fame status. |
| 2016-2018 | Keller Williams Infinity | Team Leader and President of Defined Realty Group. |
| 2018-2022 | Compass Real Estate | Co-founded the downtown Naperville office. Founded the Dan Firks Team at Compass. |
| 2022-Present | Coldwell Banker Real Estate Group | CEO and Team Leader. Certified Global Luxury Agent. Owner of Naperville.com. 2,000+ homes sold. |
Naperville.com & the Living in Naperville Brand
Beyond my work as a real estate professional, I own and operate Naperville.com, the area's most comprehensive community resource. The site is built on a simple idea: if you want to serve people well in real estate, you should first serve them well as a community.
Naperville.com covers where to live, where to eat, what to do, which schools to consider, how to commute, and what it actually feels like to be a Naperville resident. It's not a sales pitch. It's a genuine local guide that I've built and continue to invest in because I believe this community deserves a great resource.
On the YouTube side, my co-host Chris Salas and I produce the Living in Naperville channel. Our Firks 5 series puts a spotlight on local businesses, nonprofit organizations, and community leaders, while our neighborhood and market content helps buyers and sellers understand what's really happening in the Naperville real estate market.
Service Areas
Illinois (Western Suburbs)
Florida (Treasure Coast)
Content from Dan Firks
03.14.26Naperville Food Truck Festival 2026: Recap, Highlights & Annual Guide
The 2026 Naperville Food Truck Festival drew thousands to Naper Settlement on Saturday, May 9 for 15+ Chicagoland food trucks, the Bubbler Magic Mega…
02.03.26Mesón Sabika Naperville Named Top 100 Most Romantic Restaurant 2026
Naperville’s beloved Spanish tapas destination has earned national recognition once again. Mesón Sabika, the historic estate restaurant on Aurora Avenue, has been named to…
01.30.262024 Home Tech: Enhance Your Naperville Home with Wireless TV and Nest
For tech enthusiasts and eco-conscious homeowners, 2023 brings exciting advancements in home technology. Two innovative products have caught our attention, promising to revolutionize entertainment…
01.30.26Business Highlight: The Sullivan’s Steakhouse
When you’re in Naperville and craving a delicious steak, Sullivan’s Steakhouse is the place to be. Known for its exceptional cuts of meat, extensive…
01.30.26A Slice of Naperville Comfort: The Perfect Fall Pumpkin Pie Recipe
As the crisp air rolls through the Riverwalk and golden leaves begin to gather beneath our feet, there’s one scent that instantly says fall…
01.27.26Best Cities to Retire in Illinois: Why Naperville Ranks Top Of The List in 2026
Naperville ranks among Illinois’ top 3 best cities to retire according to 2025-2026 rankings from World Atlas and U.S. News & World Report. The…
Frequently Asked Questions About the Dan Firks
